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Kerimcan Ozcan, Ph.D.

Marketing Professor and Co-Creation Scholar
  • About
  • Presentations
  • Publications
  • Research
  • Teaching

Kerimcan Ozcan, Ph.D.

Marketing Professor and Co-Creation Scholar
  • About
  • Presentations
  • Publications
  • Research
  • Teaching

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“Offerings as Digitalized Interactive Platforms” named finalist for Journal of Marketing’s Hunt/Maynard Award

  • by admin
  • April 30, 2019March 10, 2020

Our 2018 Journal of Marketing paper with my co-author Prof. Venkat Ramaswamy, “Offerings as Digitalized Interactive Platforms: A Conceptual Framework and Implications” was named a… Read More »“Offerings as Digitalized Interactive Platforms” named finalist for Journal of Marketing’s Hunt/Maynard Award

“Digitalized Interactive Platforms: Turning Goods and Services into Retail Co-Creation Experiences” published in NIM Marketing Intelligence Review

  • by admin
  • April 24, 2019March 10, 2020

Our paper with my co-author, Prof. Venkat Ramaswamy, “Digitalized Interactive Platforms: Turning Goods and Services into Retail Co-Creation Experiences” has been published in Marketing Intelligence… Read More »“Digitalized Interactive Platforms: Turning Goods and Services into Retail Co-Creation Experiences” published in NIM Marketing Intelligence Review

Recent Posts

  • “Offerings as Digitalized Interactive Platforms” named finalist for Journal of Marketing’s Hunt/Maynard Award
  • “Digitalized Interactive Platforms: Turning Goods and Services into Retail Co-Creation Experiences” published in NIM Marketing Intelligence Review

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